Advertising Media and Successful Marketing

Advertising Media and Successful Marketing

Create a chart that lists six different types of advertising media. Select a company that you are familiar with and discuss each of your selected advertising media and how they utilize them to create successful marketing campaigns.

Advertisement Media How they are used at Coca Cola Inc.
Newspapers and magazines Coca Cola considers newspaper and magazines as one of the most powerful and effective media of advertising. The company often uses print media to grab the attention of the target audience under cover of print advertising. Those reading the magazines or newspapers can view the ads of Coca-Cola's products and compels them to buy the products.
Social Media This has the advertising platform mostly used by Coca Cola. The company creates ads in Social media sites such as Facebook, Instagram, Linkedin, among to reach the targeted audience. They also put ads on popular websites
Outdoor

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