Brand Management

Brand Management

What kind of car do you drive? On the discussion board, find others in your class who drive the same brand (Ford, Volvo, etc.) and discuss the variety of sub-brands (Focus, Taurus, etc.) driven within the group. Visit the website for that car manufacturer and discuss with your group how many sub-brands you find there, and how they are differentiated. I need 4 paragraphs in APA style, citation and references needed. Deadline – Thursday, February 23rd, 23:59 pm.