you will begin designing or redesigning a direct mail campaign that will benefit a non-profit organization of your choice. This assignment will include choosing a non-profit organization, interviewing an individual from the organization, and writing an overview of the organization and design project you have selected. 2. Identify a nonprofit organization that will be the beneficiary of your work. 3. Conduct an interview with a knowledgeable individual from that organization in order to research key information points that will help define project parameters. Research cheatsheet. Note: if you complete this project using a fictitious organization as your client (a more difficult and less advisable situation), then you will be responsible for clearly defining client needs and project parameters on your own. 4. Write a 4- to 6-paragraph overview of the nonprofit organization (from your interview and research) and design/redesign project you have selected for this class. Here are some questions you might want to ask your client as you are developing your direct mail project. There are likely more specific questions you’ll have pertaining to your project, but these may provide you with a place to start: 1) What types of promotions have you run in the past that were successful? 2) What elements were involved in those promotions? 3) What printed pieces have been developed to promote your organization? 4) How could I obtain copies of those print pieces? 5) What are the most important things someone should know about your organization? 6) Who do you consider to be in the primary audience or clientele for your organization? 7) Who besides those in your primary audience might also have an interest in your organization? (the secondary audience) 8) Which other organizations might be similar to yours? 9) What distinguishes your organization from those that are similar? 10) If we were to construct a direct mail campaign for your organization, what information would we need to communicate? (General information? Specific event promotion? Other?) 11) What action would we want from the recipient of these direct mail campaign pieces? 12) What budget could you put toward producing/printing a direct mail campaign? 13) How could I obtain logo and corporate standards information for your organization? 14) Who from your organization is typically involved with the approval of design work? What amount of time would we need budget for design approvals?