You are required to discuss the key contemporary service theme that has significant implications for operations management, which is: • Servitization Five key academic journals are provided (refer to the attachments) and should be read and used carefully. In addition, there is a substantial body of literature available for this topic so it will be important for you to identify which are the most suitable for your work. The line of discussion established in your paper must be service operations, so you must discuss the implications of servitization on service operations. You may also draw on suitable examples from practitioner journals (suitably referenced), where relevant, but these examples will of course be in addition to your main body of academic references that form the core of your assignment. The purpose of the assignment is to enable you to demonstrate that you can understand key conceptual principles of servitization and are able to construct a balanced discussion based on a good range of relevant academic papers that you have located.