Early critical reflection (MP) in marketing

Early critical reflection (MP) in marketing

Early critical reflection (MP) Due: Week 4 Weighting: 20% For this early critical reflection (1000 words aligned with the larger Marketing Portfolio, MP), you are required to collect a portfolio of evidence from the world around you that represents marketing objectives, strategies and tactics. You must seek current information (i.e. 2016 to 2019) and examples from academic and contemporary sources such as newspapers, magazines, websites and social media (e.g. consumer blogs, YouTube). This Assessment Task relates to the following Learning Outcomes: Explain and analyse key marketing objectives and strategies. Identify external factors influencing an organisation’s marketing strategies. Apply critical thinking techniques to the selection, collection, analysis, interpretation, reasoning and evaluation of the key steps in a marketing plan/portfolio.