The introduction (or preamble) of your presentation serves two purposes: an emotional and a cognitive. 1. The first emotional goal is to engage the interest of our audience. For to reach it you must: at. Excerpt from the case presented the significant elements likely to attract and to interest the public and present it at the beginning of the presentation. • For example: Establish links to the field of study or the interests of students, make connections with actuality news, address the context more general case, reason for choosing your cause, etc. talk about actuality news on the list of organ donations. 2. The second objectif , cognitive, is to prepare the listener for the treatment of information (decoding) to come. To reach it you must: at. Present the objectives of your presentation • Since all students present a case, then the analysis with a theoretical model (of communication or stress management), your objective should be more specific and clearly explained. • For example, you want to show what the effects are (positive or negative) to use an intuitive strategy (without thinking about whether it is adequate in the situation) or a thoughtful strategy. You could also want to illustrate how the encoding fit according to our contact facilitates communication in certain situations. Development is all the content presented, the message that we want communicate. In this case, it must include: 1. A brief description of the case(story) (the scenario) 2. Theoretical analysis of the case, based on the model of the communication or on the concepts related to stress. To maximize the understanding (decoding) of the information presented in the development, the issuer may use certain strategies: • Repetition of the message (varied medium *) • Sort out relevant information • Structure and sequence of the elements presented • Use of significant examples • Partial syntheses • Adjustment of flow and tone • Minimization of vocal or motor tics b. Present a brief outline of the content of the presentation • The plan allows you to see the structure of your presentation and therefore know how you will meet your goals. Note that for this presentation, the introduction and the conclusion should not be included in the plan presented to the audience. The conclusion (or closing) allows to return to the important elements addressed in the presentation and highlight the message conveyed. This last part aims also to ensure a certain permanence of the message (that the audience retain the relevant elements of your presentation). To do this you must: 1. Go back to the objectives 2. Synthesize the contents 3. Reactivate the interest to finish on a strong note The conclusion must never present new elements of content.