Q1

In a company, the customers play a very significant role in the development of the corporate image. The company is obliged to be answerable to the customers for every challenge that is experienced with their shipments. Customers often order for delivery with an expectation of serving potential buyers with the required products within the expected time. It is therefore imperative for the company to inform the customers in case of delay in the shipment of the orders so that the customers can have prior information which can be used to think of alternatives. The writer was very right to inform the customer of the strike since he was aiming to build the reputation of the company which was to be used as a long term prospect in retaining the customers after the strike come to an end.

Q2

The management had the right to withhold the information from the customers to avoid any form of tension from developing in the market. When customers are not given the information about the status of the company, the management gets time to resolve the internal issues before the market is exploded. When the customers get information, it may be an advantage to the competitors to use the weakness the company is facing to win the loyalty of the customers.

Q3

In such a situation, if I was the writer I could have first informed the headquarters about the situation in the company and explain the possible outcome of withholding information from the customers. If the headquarters were not going to consider my concern, I was probably going to resign and look for another job. I have orders to follow in the company, and when the senior management has refused to use my opinion, it implies the company is not my place.

Q4

The management should have called for an urgent meeting with the stakeholders and the staff and explain the situation in the company. Every individual’s opinion in a company is, and this was going to act as a milestone in an optional strategic plan. The plan was going to be supported by the employees, and the chances of a strike occurring were going to be avoided.

 
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