In the current world, technology has taken a centre stage in ensuring that work is made easier and data is stored safely. Also, information is transferred from one point to another within the shortest time possible making it easier to communicate effectively. One of the most crucial technologies that showcase innovation is cloud computing. This paper will, thus, explain this trend and indicate how it is innovative and creative and the way businesses have embraced it.

Cloud computing is concerned with the creation of online databases whereby the user can access information without active management. This means that one does not have to use his or her computer but can obtain the data in another device using login credentials. This technology has been utilised widely in various fields to safeguard data from loss or unauthorised access.

This technological trend is highly innovative and creative. The main reason is that the provider owns the hardware, storage, software, servers and any other forms of infrastructure. This means that the users do not have to be committed to creating a separate online platform to host these facilities. Thus, the cost incurred is lesser since one only has to pay the provider.In this regard, most of the people tend to go for this alternative as it enhances flexibility and offers the highest safety possible for the data.

Finally, the use of this technology has given businesses an opportunity to go digital and maximize their profit-making capacity. This is because they do not have to spend a high amount on data management but instead outsource this through the specific on-demand service. Also, the companies have creatively protected their private information through high-tech encryption.

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