Baba’s Lounge & Restaurant Business Plan

Executive Summary

Baba’s Lounge & Restaurant is a 30-seat excellent dining restaurant with a ten-seat lounge. The business focuses on Saudi Arabian dishes. The business will be located in the Riyadh the capital city of Saudi Arabia. The restaurant will have a cozy dining area and a warm lounge. The menu will be inspired by specialties of different countries and will change after every four months while keeping the favorites. The Baba’s Lounge & Restaurant will be open seven days a week while the services provided will be correct, friendly and relaxed.

Mission

Our mission is to be a place with great tasting food with excellent and friendly service provision where the satisfaction of our clients is paramount.

Market analysis

There is a need for a unique and inventive excellent dining place in the city and hence starting the lounge and restaurant business of this kind will differentiate it from competitors. Our customers will be both Saudis people and visitors from other states. The menu will be unique and appealing to a wide and varied customer range.

Strategy and implementation

Differentiation of the food products concerning the needs of the customers and cost control at all times without exception will be our key strategy to success. It will be implemented from the first day of operation.

Marketing plan

The business will be open to all kinds of people including tourists in the area. The company will be advertised to customers through business cards to any person we may get in touch with both in the locality and outside.

Management team

One manager and service providers will manage the business will be five trained and experienced chefs.

Financial analysis

The start-up cost for the business is approximately 250,000 US dollars and the expected return at the end of the first fiscal year is 200,000 US dollars exclusive of the expenses.

We look forward to being the best service providers in the area.

References

Fuller, D. D. (2015). Multi-Restaurant Delivery Service Design and Financial Analysis.

Thapa, P., & Thapa, B. (2018). Starting a restaurant business (An opportunity for an entrepreneur).

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