Product or Service

Riviera Cleaners Company will provide residential house cleaning service for the affluent market. The company will provide cleaning services in areas such as bathroom, carpets, upholstery, hardwood floors, tiles and grouts, area rugs, windows, kitchen, and bedroom. Also, we will provide post-construction clean-up, sewage and biohazard clean-up and air duct cleaning. The company will offer residential cleaning services to the affluent market on a weekly, bi-weekly or a monthly basis depending on the customer’s request. Moreover, the services will be environmentally friendly, both in the method of disposal and products used.

Pricing Structure

Riviera Cleaners Company will work on a fixed pricing structure to simplify billing to clients. The company will determine the standard pricing structure for each service based on the hourly estimates and fees. Since the company would like to maintain credibility with budget-conscious business, it will charge the quoted price even in a situation when some hours are underestimated. The company will base its pricing structure on $95/hour multiply by the hours our professional team will take to finish the job.

Product/Service Life Cycle

The life-cycle of our service is the introduction stage. In this phase, the company will launch the residential house cleaning service into the market for customers to see. Moreover, in this stage, the objective of the company will be to increase awareness of the service in an effort to attract more customers. The company will offer services at a higher price to recover development and marketing costs. Since the market size is small, the sales will be low; however, customers can use our services again at the growth stage. At the growth stage, the company’s sales will increase due to the demand for the services.

Intellectual Property Rights

Riviera Cleaners Company shall reserve all right and title including intellectual property rights. To the extent you offer feedback, ideas, requests and other information on the services, you hereby assign to Riviera Cleaners Company all right and title thereto. Accepting this agreement does not grant you any right of ownership in the service. Similarly, it does not convey you any intellectual property rights owned by the company. The company name and logo are trademarks of the Company or third parties, and no license is granted to use them.

Research and Development (R&D)

The R&D department will work with other departments to discuss and provide solutions to the problems. Riviera Cleaners Company will have a specialized and professional team that will meet the needs of the affluent market. The company will use the high-tech lab cleaning and research facility to train professionals to handle fragile equipment with utmost care. The leading edge technology will help in meeting specific needs of customers.

 
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